The Boardroom Collection

by IKEA & AllBright

AllBright is a foundation promoting equality in boardrooms, and recently awarded IKEA for having 48% women on decision making chairs.
But what about the names of those chairs? The Boardroom Collection encourages people to stand up - by sitting down.

Gold Pencil in One Show Young Ones 2017

Team: 
Clara Uddman, Sofia Nordström, Ida Johnson and Anna Salonen